Who it is for
What a free list taught us about decay
Public lists are written once. Then they rot. A site that accepted links in 2022 may be parked, sold or de-indexed by now, and the spreadsheet will still show it with a cheerful tick.
Our crawler and our own index recheck donors against the inventory, which is why a catalogue entry beats a pasted row. The reasons lists age, with dates, are laid out in why free link exchange websites decay.
Reading is the other half. A strong row on a weak page still disappoints, so read a donor site before you buy and price the order before the basket fills. Google's spam policies treat paid links that pass credit as a link scheme, and no vendor can promise how a link will count.